Nicola Marshall, founder of Achvrs Sports Store
Hi, I’m Nicola Marshall, founder of Achvrs Sports Store.
A sports store is a great place to sell a wide variety of sporting goods. It can be expensive to start up, but it can be extremely rewarding. You will be able to connect with a community of sports fans and help budding athletes. But before you begin, you need to do some research. Identify your niche market and look for ways to differentiate yourself from other stores in your community. Consider the age and gender of your customers, the types of products you’ll sell, and how you plan to attract them.
A sports store may experience seasonal fluctuations. For example, there may be a quiet period in January, while the lead up to Christmas is usually a busy time for many shops. However, many sports stores report a spike in demand during August, when parents get their children ready for school. These seasonal variations will also have an impact on equipment hire.
The founder of Wilson Sports Company, Thomas E. Wilson, is honoured at the Thomas E. Wilson Indoor Park, which gives consumers endless opportunities to play. This facility allows consumers to try out different tennis or golf equipment, demo clubs, or even just play catch. The store also features a graffiti mural from a local New York artist, commemorating Wilson’s success in the sports industry as well as his love of New York.
Dick’s Sporting Goods is one of the world’s largest sporting goods stores, with sales expected to reach 45 billion U.S. dollars in 2020. It is headquartered in Coraopolis, Pennsylvania, and employs more than 30,000 people. Dick’s Sporting Goods has grown by 8.4% from the previous year, and is poised to surpass all of its rivals in the next few years.